Marketing Specialist Intern
Bengaluru • Internship • 0-1 year
Summary:
We are seeking a motivated and results-driven Marketing Intern to join our team. This role offers a unique opportunity to gain hands-on experience in executing a wide range of marketing initiatives that drive company growth. The ideal candidate will have a foundational understanding of digital marketing channels and a passion for experimenting with new growth strategies.
Responsibilities:
Digital Marketing Execution:
Assist in developing and implementing multi-channel digital marketing campaigns (SEO, SEM, social media, email, etc.).
Conduct keyword research and support on-page and off-page SEO strategies.
Create engaging marketing content in various formats (blog posts, videos, graphics, social media assets, email, etc.).
Support the management and optimization of paid advertising campaigns across platforms.
Growth Experimentation:
Help identify, prioritize, and test new growth tactics and channels.
Contribute to developing A/B testing strategies to optimize conversion rates throughout the funnel.
Collaborate with product and development teams on marketing-driven product feature launches and enhancements.
Analysis & Optimization:
Track and analyze key marketing metrics, present findings, and suggest data-driven optimizations.
Use analytics tools to understand customer behavior and optimize user flows.
Perform customer segmentation to support targeted campaigns and personalization efforts.
Collaboration & Communication:
Partner closely with sales to nurture leads and design sales enablement materials.
Work cross-functionally to drive growth initiatives and share insights across the organization.
Qualifications:
Currently pursuing or recently completed a Bachelor's degree in Marketing, Business, or a related field.
Basic understanding of digital marketing channels (SEO, PPC, social media, email marketing).
Strong analytical skills and a data-driven mindset.
Excellent written, verbal, and presentation communication skills.
Familiarity with marketing analytics tools (Google Analytics, Mixpanel, etc.) and A/B testing platforms is a plus.
Nice-to-Have:
Experience or coursework in SaaS or tech industries.
Basic knowledge of HTML/CSS.
Interest in growth hacking and creative approaches to finding new acquisition channels.
What We Offer:
Hands-on experience with a variety of marketing initiatives.
Mentorship and guidance from experienced marketing professionals.
Opportunity to work on impactful projects that drive company growth.
A collaborative and dynamic work environment.
If you're passionate about marketing and eager to learn and grow in a fast-paced environment, we'd love to hear from you! Apply now to join our team as a Marketing Intern.